Video: Case Schibsted – Beyond the Hype: Turning AI into Measurable Business Value in the Nordics

AI promises scale and efficiency, but many organizations remain skeptical, especially when it comes to smaller, complex languages. In this session, Schibsted shares a practical, business-first journey of implementing AI solutions in Nordic languages in voice. They will walk through the real problems they needed to solve, what worked (and what didn’t), the measurable business value achieved, and how this has shaped their future plans. No hype, no technical deep dives, only clear insights into what actually creates business value.